Cristina N.

Manager of Marketing Analytics at Miami HEAT

Role
Manager of Marketing Analytics at Miami HEAT
Location
Miami, FL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Cristina N.

Entertainment industry professional with over 10 years’ experience. Strategic and analytical thinker with an in depth understanding of network/channel group/studio operations and the objectives of stakeholders within each line of business. Strong people skills, able to effectively communicate with all organization levels. Self-starter, continuously researching industry trends and best practices.

Experience

  1. Manager of Marketing Analytics

    Miami HEAT

    Apr 2023 — Present · Miami, FL, US

    Establish and lead the Marketing Analytics team and deliver actionable and valuable conclusions and insights that contribute to the bigger picture.• Develop and oversee data-driven strategies of marketing efforts to maximize engagement and optimize revenue-generating opportunities.• Lead analysis and interpretation of content performance across digital, mobile, email, and web properties to provide conclusions and actionable recommendations designed to optimize the effectiveness of both content creation and distribution and ensure a first-class user experience

Education

  • Duquesne University

    Bachelors of Science, Business Administration, Pre-Law

    2003 — 2005

  • Florida International University

    MBA, Internatinal Business, Portuguese

    2006 — 2007

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Cristina N. — Manager of Marketing Analytics at Miami HEAT in Miami, FL, US | Unifers