Cristen Isreal
Data-Driven Marketing & Social Media | Revenue & Growth Analytics | SQL • Salesforce • Content Performance
- Role
- Engagement Specialist at Social Element
- Location
- Fayetteville, NC, US
- LinkedIn followers
- 500 followers
About Cristen Isreal
I build structured, data-driven frameworks that help companies prioritize revenue, reduce churn risk, and improve operational performance at scale.My background began in high-volume, quality-driven operations environments, where precision, workflow discipline, and KPI accountability were critical. Over time, I transitioned into revenue and business operations strategy — focusing on territory prioritization, funnel performance analysis, and churn risk modeling.Recently, I designed a SQL-based territory optimization framework analyzing Active Net Revenue (L30D), prospect demand, and inactive exposure across regions. The model identified revenue concentration risk, surfaced underutilized territories, and informed a 90-day expansion plan targeting 10–15% utilization lift.I operate at the intersection of analytics and execution:• Building KPI dashboards that connect data to revenue impact• Modeling territory performance and revenue momentum• Identifying churn exposure and growth opportunity• Improving process reliability across Sales, Marketing, and Operations• Using AI tools to accelerate data cleaning, experimentation, and workflow optimizationI believe Revenue Operations should reduce ambiguity, not create it. My focus is clarity, prioritization, and disciplined execution tied directly to measurable lift.Technical Toolkit:SQL (SQLite), Excel (Pivot Tables & Revenue Modeling), Salesforce Reporting, Power BI (Foundational), AI Workflow Experimentation (LLMs), CRM Systems, JIRAProject Portfolio (Revenue & Operations Analytics):https://github.com/cristenisreal/portfolioCurrently pursuing Revenue Operations, Business Operations, and Strategy roles within remote, growth-oriented organizations where structured analysis drives revenue outcomes.
Experience
Engagement Specialist
Dec 2025 — Present · London, GB
Review and categorize 30–50 records per shift using platform policies and accuracy checks.• Prioritize and clear 150+ daily queue items, meeting turnaround and SLA expectations.• Write clear case notes and escalation summaries that reduce repeat reviews.
Education
University of North Carolina at Greensboro
Bachelor of Arts - BA, Mass Communication/Media Studies
2015 — 2019
Central Carolina Community College
Associate of Arts and Sciences - AAS, Radio and Television Broadcasting Technology/Technician
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