Craig Oda

About Craig Oda

Now: Consulting on public relations, social media, and marketing for technology companies in Silicon Valley. More than 15 years experience in developing high impact, innovative campaigns. Focused primarily on open source, networking, software development, enterprise software. Advocate of the lean startup marketing method. Where: Palo Alto, California Past Work Highlights- SVP Emerging Brands, LEWIS PR (public relations for B2B tech startups)- managing partner, LEWIS Pulse (social media)- president of first ISP/Internet community in Japan. Sold for 5x ROI for investors- major partner in social media / community engagement firm. Successful sale to LEWIS PR- first elected president of Tokyo Linux User Group - co-author Linux technical book for O\' Reilly Japan (multilingualization and networking)- VP product marketing, business development, alliances for Turbolinux (open source)- VP business development for company now called Parallels (virtualization) Technology Hobbies- currently teaching my own children to program mobile games in Python using Pygame and pgs4a to get the app onto Android mobile phones. As part of this hobby, I use Gimp for image editing, Audacity for sound editing, OpenShot for screencast edits, DaFont.com to get fonts, PyCharm Professional for writing code, OpenGameArt.org for graphic and sprites, GitHub to share the code and control versions, MarkDown inside of PyCharm (with Emacs keybindings) for documentation, Discourse running on DigitalOcean with Ubuntu 14.04 LTS to manage my low-traffic forum. Approx 5 years experience teaching Python as a hobby- currently use Bootstrap for web stuff, usually with Emacs for editing. I am experimenting more with the Dart Programming Language with the StageXL 2D graphics library for no apparent reason other than my affinity for static types, which are optional on Dart, but still much clearer than with Python, which I think completely rocks.

Experience

1. Partner

   Oppkey

   Jan 2016 — Present · San Francisco, CA, US

   Developer relations and developer marketing. Overall strategy, metrics (including what to measure), ROI calculation (at least what you get from each program and budget recommendations), and execution or oversight of programs. Current clients include RICOH for their 360 degree camera called the THETA and Intel for their open source HPC consortium. Manage corporate presence and support of devs at numerous hackathons including TechCrunch Disrupt SF and DeveloperWeek SF. Write documentation with a range of tools including AsciiDoctor (similar to MarkDown with more powerful formatting syntax). Publish documentation on sites like GitHub Pages. Manage community GitHub repositories. Manage forums. Write blogs and push to gh-pages or format on WordPress, Drupal, other. Write and place contributed articles on numerous developers sites such as InfoQ, ProgrammableWeb, Voxxed, JAXenter, opensource.com, and many others. Manage opt-in email campaigns to increase dev engagement using tools like MailChimp.

Skills

• Entrepreneurship
• Social Media Marketing
• Strategy
• Strategic Communications
• Email Marketing
• Management
• Blogging
• Marketing
• Digital Marketing
• Lead Generation
• Corporate Communications
• Social Media
• Product Marketing
• Public Relations
• Start-Ups
• Selling
• Media Relations
• Open Source