Craig Ledo

WORK HISTORY

EDUCATION

ABOUT CRAIG LEDO

High-Tech Marketing Professional | IT Industry, Market, Validation Analyst Experienced high-tech marketing professional with a broad range of worldwide marketing and cross-functional business experience in leading and growing public, private equity, and venture-backed hardware, software and services companies. Successfully positioned, re-branded, and re-launched companies in enterprise markets, gained market leadership and market share, and implemented digital demand generation programs. Extensive product marketing experience in high-growth technology markets. Built global marketing teams that interface well across all functional areas of marketing to meet deliverables and drive revenue growth. Excellent communication, team-building, partnering, negotiation, marketing and selling skills. Specialties- Analyst Relations (AR)- Branding and Messaging - Business Development - Channel and Partner Marketing - Competitive Intelligence - Content Development - Corporate Marketing - Customer Marketing - Digital Marketing - Executive Management and Leadership - Field Marketing (Demand Generation Campaigns and Events)- IT Industry Analysis - IT Market Research - IT Economic and Technology Validation - Product Launches and Pricing - Product Marketing - Public Relations (PR) and Social Media - Sales Development and Enablement - Strategic Marketing - Talent Acquisition, Development and Management