Craig Fiebig

About Craig Fiebig

Craig FiebigSenior (VP/CMO) with 20+ years of award-winning expertise in software & technology, my passion is to help companies realize huge wins by making \"the right moves\" in Marketing, Product Management, and Corporate Communications. I delivered the design and execution for two of the fastest-growing products in Microsoft\'s history, and lead Product Management for one of the company\'s biggest business units, Microsoft Office. During my tenure at IBM, I drove one of the company\'s largest Federal procurement wins at the time - and also held significant marketing leadership and advisory roles with tech start-ups, including Mozy, as they integrated with EMC post-acquisition. Drawing upon this combination of Fortune 100 and start-up experience, I offer a balanced perspective to any company\'s marketing, and love taking on tough challenges - whether leading significant brand and product turnarounds or creating innovative ways to serve customers in emerging markets. I\'m also highly comfortable crafting and telling the corporate story and evangelizing corporate products/standards to industry, having delivered presentations and served as media spokesperson to audiences of up to 25 million. My experience spans just about every technology niche and sales channel ranging from the mainframe to the PC; the LAN to the Internet; packaged consumer and enterprise software to e-commerce, cloud, and SaaS offerings. The scope of my responsibilities encompassed everything from individual sales to global pricing/licensing strategy to innovative solutions for rural villages in India. It\'s been a great run. I can’t wait to see what unfolds next!Thanks for reviewing my profile and I welcome all relevant leads and industry conversations at c••••@fiebig.org.Specialties: Product Management, International Negotiations, Pricing, Product Design, Public Relations, Government Relations, Sales Force Engagement, Executive Outreach, Strategic Planning, Cross-Industry Partnership

Experience

1. CMO

   Payscore

   May 2021 — Present · Seattle, WA, US

Education

• University of Washington

  BA, Economics

  1978 — 1983

• Newport High School

  High School Diploma, History, Economics, English, Math

  1975 — 1978

• University of California, Berkeley, Haas School of Business

  Certificate, Data Science

  2019 — 2019

Skills

• Start-Ups
• Multi-Channel Marketing
• Saas
• Marketing
• International Negotiations
• Software as a Service (Saas)
• Strategy
• Product Management
• Global Business Development
• Sales Enablement
• Cloud Computing
• Enterprise Software
• Cross-Functional Team Leadership
• Analytics
• Public Relations
• Business Strategy
• Go-to-Market Strategy
• Business Alliances
• Product Marketing
• Management
• Leadership
• Strategic Partnerships
• Strategic Planning
• Product Design
• Venture Capital
• Pricing
• Sales