Craig West

WORK HISTORY

EDUCATION

ABOUT CRAIG WEST

I’m a Strength and Conditioning Coach working at the pinnacle of women\'s performance, science, and coaching, currently serving as Head of Strength and Conditioning for Leicester Tigers Women.My coaching philosophy is built around developing robust, adaptable, and high-performing athletes through evidence-based programming and a strong performance culture. I’m passionate about bridging the gap between scientific research and practical application — ensuring every session, metric, and conversation contributes to both immediate performance and long-term athlete development.Having progressed through the Tigers pathway and now leading the women’s S&C programme, I’ve gained hands-on experience across elite rugby environments, from academy to Premiership level, while also contributing to research in priming warm-ups, eccentric loading, and performance physiology as part of my Master’s degree in Strength and Conditioning at Loughborough University.My professional interests include- High-performance leadership & culture building- Return-to-play and injury prevention frameworks- Data-informed performance monitoring- Speed, power, and contact conditioning- Coaching philosophy & professional developmentI believe in continuous learning, collaboration, and challenging the norms of physical preparation in women’s sport. My goal is to keep pushing performance standards in the women’s game — while developing environments where athletes and staff can thrive.