Craig Thomas

Senior National Account Manager @Bacardi

Southampton, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2023 — Present

Senior National Account Manager @Bacardi

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GB

Delivery of budgeted £NSV and £GP targets within premium Wholesale>>Key London focus>>Deliver BML brand value market shares target within the customer>>Distribute and Activate BML brands within the customer(s)>>Ensure marketing activities are synchronized and properly activated by customers>>Create strategic and collaborative Joint Business Plans (JBPs) to protect and develop business with selected customers>>Ownership of full P&L, forecasting, budgeting and key strategic decisions to help shape the Channel>>Develop and nurture internal and external customer relationships across all relevant functions within each customer as well as our internal business to deliver required business strategy and results>>Playing a key role within the On-Trade Channel team, working closely with relevant colleagues in RTM for indirect delivered accounts>>Delivery of budgeted £NSV and £GP targets within LWC >>Deliver BML brand value market shares target within the customer >>Distribute and Activate BML brands within the customer(s)>>Ensure marketing activities are synchronized and properly activated by customers >>Create strategic and collaborative Joint Business Plans (JBPs) to protect and develop business with selected customers >>Ownership of full P&L, forecasting, budgeting and key strategic decisions to help shape the Channel >>Develop and nurture internal and external customer relationships across all relevant functions within each customer as well as our internal business to deliver required business strategy and results >>Playing a key role within the On-Trade Channel team, working closely with relevant colleagues in RTM for indirect delivered accountsSkills: New Business Opportunities · Fast-Moving Consumer Goods (FMCG) · Relationship Building · P&L Management · Business-to-Business (B2B) · Sales Management · Brand Activation

EDUCATION

2008 — 2011

Isle of Wight college

IT level 1, 2, and 3

ABOUT CRAIG THOMAS

Senior National Account Manager at Bacardi

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Craig Thomas — Senior National Account Manager at Bacardi in Southampton, GB | Unifers