Craig Spencer
Client-Focused Account Manager| Trusted Tech | Cloud & Digital Transformation Advocate | Building Strategic Relationships That Drive Growth & Modernization
- Role
- Sr Manager - Specialty and Business Applications at Ingram Micro
- Location
- Buffalo, NY, US
- LinkedIn followers
- 500 followers
About Craig Spencer
Sales Leader | Partner Builder | Growth StrategistI’m a seasoned sales leader who builds high-performing teams, revitalizes go-to-market strategies, and drives real results. Over the years, I’ve led turnarounds, built channel ecosystems, and delivered strong performance in fast-moving sectors like UCaaS, SaaS, AV, and IoT. I believe in developing people, not just pipelines — and I bring a coach’s mindset to every team I lead. Whether I’m designing a “sell-to” strategy, unlocking growth with a strategic partner, or stepping into a new market, I show up with clarity, curiosity, and a drive to win the right way. Passionate About: Cloud & Digital Transformation – Driving businesses forward through cutting-edge solutions Sales Leadership – Building, mentoring, and leading top-performing sales teams Channel & Partner Sales – Creating strong VAR, MSP, and reseller networks for market expansion Revenue Acceleration – Implementing sales strategies that exceed targets and optimize processesCore Strengths: Channel Sales & GTM Strategy – Building and executing successful sell-to, sell-with, and sell-through models with VARs, MSPs, and vendors Sales Growth & Business Development – Identifying opportunities, creating sales pipelines, and delivering strong B2B technology distribution results Team Leadership & Turnarounds – Transforming underperforming sales teams into high-growth, customer-focused units Sales Enablement & Process Optimization – Leveraging CRM, analytics, and automation to increase efficiency & revenueTechnology Focus: Cloud | AI | IoT | UCaaS | Security Solutions | Collaboration Tools | Digital Transformation Let’s connect! Whether you’re looking for a sales leader, channel strategist, or digital transformation expert, I’m eager to explore how we can drive success together.
Experience
Sr Manager - Specialty and Business Applications
Jul 2023 — Present · Buffalo, NY, US
Education
Medaille University
Bachelor of Business Administration (BBA), Business Administration and Management, General
2009 — 2011
Medaille University
Master of Business Administration (MBA), Business Administration and Management, General
2011 — 2013
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