Craig Tanner
Product Leader | Building transformative products
- Role
- Senior Group Product Manager at CDK Global
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Craig Tanner
Develop and implement tech that matters. Proper discovery and user research allows for a clean decision making process and essential stakeholder buy-in. Proven track record of driving strategic change and end-to-end product execution. Enjoy the challenges that life brings as each challenge teaches something new. Strong believer that launching new software is about social good as well as for financial performance. Driven to succeed by the quality individuals and the amazing projects I get to work with every day.
Experience
Senior Group Product Manager
Apr 2024 — Present · Salt Lake City, UT, US
Product and platform strategy leader for Fortellis, contributing 43% of total department revenue growth.Scaled the platform to 6B+ API transactions in 2025, forecasted to achieve 10B in 2026.Expanded scope within the first year to lead the API product team in addition to the platform team.Delivered 65+ production APIs, reducing legacy system dependency, accelerating time-to-revenue, and enabling sustained growth.Led a product team transformation—upskilling talent, reorganizing around customer workflows and use cases, and embedding AI-driven processes—resulting in stronger discovery, sharper prioritization, and faster, outcome-focused delivery aligned to real customer needs.
Education
Brigham Young University Marriott School of Business
Bachelor’s Degree, Business Management, Finance
2009 — 2013
Skills
- Finance
- Product Management
- Investments
- Social Media Marketing
- Trading
- Investment Banking
- Microsoft Excel
- Powerpoint
- Financial Analysis
- Data Analysis
- Gamification
- Corporate Finance
- Social Entrepreneurship
- Valuation
- Financial Modeling
- Economics
- Strategy
- Risk Management
- Microsoft Word
- Bloomberg
- Strategic Planning
- Public Speaking
- Intrapreneurship
- Change Management
- Customer Service
- Portfolio Management
- Leadership
- Analysis
- Management
- Business Strategy
- Hedging
- Entrepreneurship
- Fx Options
- Microsoft Office
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