Craig Lamb

About Craig Lamb

Summary Proven experience with a diverse portfolio crossing all categories of media. Respected job roles as team-oriented leader and director. Marketing: Marketing services, B2B marketing, consumer marketingDigital media: Content strategy, creation, audience metricsCommunications: Media relations, public relations plans, crisis communicationsBroadcasting: Program development, field production, live event directingPublishing: Content development, editing, production management

Experience

1. Senior Editor

   B.A.S.S., Llc

   Dec 2019 — Present · Birmingham, AL, US

   I oversee the ideation and production of custom content for our sponsor and advertising partners, coordinating those efforts between the sales and marketing teams and the digital content team. I also oversee gear and product content for our digital channels and for our coverage of the annual ICAST trade show, along with special editorial projects. I thrive on being creative and hands-on with content production by utilizing my writing, photography and video skills in a team environment. An FAA licensed drone pilot for 5 years, I have considerable experience in video and photography in the marine environment.

Education

• University of Tennessee, Knoxville

  Bachelor of Science, Marketing/Marketing Management, General

Skills

• Corporate Communications
• Publishing
• Writing
• Social Media
• Press Releases
• Digital Media
• Marketing
• Online Marketing
• Content Development
• Editing
• Editorial
• Digital Marketing
• Strategic Planning
• Digital Strategy
• Content Management
• Blogging
• Broadcast
• Broadcast Production
• Copywriting
• Journalism
• Social Media Marketing
• Marketing Strategy
• Advertising
• Magazines
• Entertainment
• Public Relations
• Media Relations
• Video Production