Craig Jaffe

About Craig Jaffe

As a Digital Health and SaaS Executive, I specialize in leading large-scale transformation, professional service delivery, and customer success initiatives that drive measurable clinical and financial outcomes. With more than 15 years of experience across healthcare technology and enterprise SaaS, I’ve built and scaled global teams that consistently deliver operational excellence, customer value, and market growth.In my current role as Managing Director, Professional Services – Digital Health at GE HealthCare, I lead a $100M SaaS portfolio driving digital transformation across 50 health systems and 125 hospitals. I built the department from the ground up — spanning project management, clinical delivery, and customer success — and established the PMO, success organization, and go-to-market framework that have enabled sustained double-digit revenue growth.My focus areas include- P&L Ownership & Financial Growth – Delivering 20–50% YoY revenue gains while maintaining a 180% margin- Program Delivery Excellence – Architected a SaaS deployment model that reduced install time by 25%- Customer Success Leadership – Achieved 100% renewals and $35M ARR through scalable adoption strategies- Product & Partnership Strategy – Shaping vendor roadmaps to enhance interoperability and clinical workflow optimizationI’m passionate about bridging strategy, technology, and execution to help healthcare organizations deliver better care through digital innovation.Let’s Connect:I’m always open to sharing ideas and collaborating with peers across digital health, SaaS, and transformation leadership. If you’re driving innovation in healthcare technology or looking to exchange insights on customer success and service strategy, let’s connect.

Experience

1. Managing Director, Professional Services - Digital Health

   GE HealthCare

   Apr 2020 — Present

   Lead GE HealthCare’s SaaS-based Digital Health portfolio, driving growth, operational excellence, and customer transformation across global healthcare organizations. Founded and scaled the professional services division to 30+ experts across project management, clinical delivery, and customer success.Key Highlights- Own full P&L for a $100M SaaS portfolio serving 125 hospitals, achieving 180% margin and 20–50% YoY revenue growth- Built the Project Management Office (PMO) and delivery methodology, reducing deployment timelines by 25% and improving solution quality- Created the Customer Success organization from the ground up, achieving 100% renewals and expanding ARR to $35M- Partner with C-suite leaders to align digital transformation strategies and clinical workflow redesigns across health systems- Lead product integration strategy, influencing roadmaps to create best-in-class interoperability for alarm management and patient monitoring.

Education

• University of Illinois Urbana-Champaign

  Bachelor Science, Molecular and Cellular Biology

  2003 — 2007

• Rush University

  Masters Science, Health System Management

  2007 — 2009

• University of Michigan

  Lean Healthcare Certificate, Health/Health Care Administration/Management

  2011 — 2011