Craig Hawley
Vice President of North America Sales @Harley-Davidson Financial Services
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WORK HISTORY
Vice President of North America Sales @Harley-Davidson Financial Services
Detroit, MI, US
Recognized by superiors and peers for excellence in diligence, leadership, and strict attention to detail, swiftly and consistently rising through the company ranks, commencing as Regional Sales Manager in 2001.• Plan, direct, and coordinate activities of two Sales Directors, four Senior Sales Consultants, and twenty-three Regional Sales Managers across the U.S. and Canada markets.• Illuminate the path to success through creation of innovative business strategies for sales organization, enabling 127% of H-D Certified goal, achieving 51% Extended Service Plan Penetration, 100% of 2023 target.• Deliver timely progress updates on new business development activities, sales forecasts, strategic planning, budget, and other key indicators to the executive team. • Energetic liaison between HDFS and Harley-Davidson dealer network.• Active participant in Executive Leadership Team, accountable for HDFS corporate governance, as well as HDFS executive representative in a variety of customer-facing forums.
EDUCATION
Michigan State University - Eli Broad College of Business
Bachelor of Arts - BA, Finance
ABOUT CRAIG HAWLEY
Throughout my career I have swiftly and consistently risen through the ranks in the financial services disciplines to Vice President of North America Sales with Harley-Davidson Financial Services, where I remain to this day.The financial services market has amplified the need for a value-focused customer service approach. Mastering the sales process has allowed me to build rapport and trust with the businesses I serve, allowing them to achieve their objectives with meeting their various customer needs.Over the years, I have acquired extensive knowledge in automotive and power sports industries, enabling communication channels to enhance brand development and increase customer pipelines. My passion for building strong business relationships allows me to provide further consultations on products or services that will benefit diverse dealer needs.
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