Craig Gelband
Senior Vice President, Medical Lead, Medical Communications @EVERSANA INTOUCH
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WORK HISTORY
Senior Vice President, Medical Lead, Medical Communications @EVERSANA INTOUCH
EDUCATION
University of Nevada, Reno
Postdoctoral Fellow, Cardiovascular Electrophysiology
Duke University
Bachelor of Science (BS), Zoology
University of Miami Miller School of Medicine
PhD, Cardiovascular Pharmacology and Biophysics
ABOUT CRAIG GELBAND
Experienced Medical Director with a demonstrated history of success in academia, medical affairs, sales training, marketing, brand strategy and promotional advertising. Strong, strategic healthcare services professional with an “out of the box” thinking personality. After nearly 18 years at Ogilvy Health, I have now joined Eversana InTouch leading the Medical group in the Medical Communications affiliate. I have been involved with a number of multidisciplinary agency teams to launch and develop promotional, consumer, and medical education programs to drive brand uptake and long-term success. My work involves the design/implementation of strategies for prelaunch/launch products, scientific platform development, disease state awareness programs, national/global advisory board moderation and management, KOL identification/engagement plans, market assessment, live and web-based promotional content, satellite broadcasts, video/webinar productions, and promotional, consumer and payer medical strategies. My therapeutic expertise lies in the areas of vaccines, rare disease, immunology, dermatology (medical and cosmetic), GI, cardiovascular, respiratory, CNS, metabolic, pain management/addiction, and Women’s Health Care.
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