Craig Cappozzo
- Role
- Chief Executive & Marketing Officers at Thriving Brands
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Craig Cappozzo
Experienced General Manager with a demonstrated history of success in the CPG and…
Experience
Chief Executive & Marketing Officers
Jun 2021 — Present
Trive Capital (\"Trive\"), the Dallas-based private equity firm, has formed Thriving Brands LLC (\"Thriving Brands\" or the \"Company\"), in partnership with industry executives Craig Cappozzo and Rolando Collado. Concurrently, Thriving Brands has completed its first acquisition with the purchase of Right Guard and Dry Idea, two leading antiperspirant and deodorant (\"APDO\") brands, from Henkel Corporation (\"Henkel\").
Skills
- Product Innovation
- Strategic Planning
- Business Development
- New Business Development
- Marketing Research
- Brand Development
- Integrated Marketing
- Business Strategy
- Product Marketing
- Trade Marketing
- Market Planning
- Fmcg
- Market Analysis
- Grocery
- Business Planning
- Consumer Products
- Brand Architecture
- Entrepreneurship
- Marketing Management
- Marketing
- Brand Equity
- Management
- Customer Insight
- Leadership
- Strategy
- Brand Management
- Marketing Strategy
- Cross-Functional Team Leadership
- Consumer Behaviour
- Competitive Analysis
- Digital Marketing
- Shopper Marketing
- Market Research
- Segmentation
- P&L Management
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