Hilary Cox

About Hilary Cox

I’m a results-driven Program and Marketing Operations Manager with 10+ years of experience leading cross-functional initiatives across retail, telecom, foodservice, energy, and advertising sectors. I specialize in driving integrated marketing programs, streamlining operations, and aligning cross-functional teams to deliver business-critical outcomes.With a strong foundation in project delivery, GTM strategy, and digital execution, I bridge the gap between marketing, product, and technology. I thrive in fast-paced environments and bring a hands-on approach to managing campaigns, product launches, and stakeholder engagement from planning to performance optimization- Delivered integrated marketing campaigns supporting $100M+ in annual sales across retail and telecom clients- Reduced production timelines by 30% by optimizing marketing workflows and introducing agile planning frameworks- Drove a 40% lift in customer engagement through targeted digital promotions and brand storytelling- Managed cross-functional teams to execute GTM plans across 50+ regional markets- Streamlined coordination for high-impact sales events and field activations, increasing partner participation by 25%Skilled in project management, campaign execution, and digital transformation tools including Asana, WorkFront, Google Analytics, Salesforce Marketing Cloud, and Power BI. Passionate about building scalable processes that improve collaboration, performance, and ROI.If you\'re looking for a collaborative leader who can connect strategy to execution and deliver results across marketing and operations, let’s connect.

Experience

1. Senior Program Manager

   CourtAvenue

   Sep 2025 — Present

Education

• Oklahoma State University

  Master's degree, Mass Communication/Media Studies

  2013 — 2015

• Oklahoma State University

  Bachelor of Science, Business Administration; Marketing