Christian Covarrubias

Marketing Consultant @Lotus Fresno Corp. Radio Group

Clovis, CA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2025 — Present

Marketing Consultant @Lotus Fresno Corp. Radio Group

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Fresno, CA, US

EDUCATION

2006 — 2008

El Camino College

Associates of Arts, Arts & Humanities - General Studies

2009 — 2010

Musicians Institute

Certificate, Music Business

2016 — 2019

Southern New Hampshire University

International Master of Business Administration (I.M.B.A.), Entrepreneurship/Entrepreneurial Studies

2011 — 2012

California State University-Dominguez Hills

BA, Communications: Public Relations & Advertising

SKILLS

BloggingSpanishPublicitySocial NetworkingSocial Media MarketingFacebookEntertainmentEvent ManagementMusicBranding & IdentityAdobe PhotoshopCustomer ServiceWritingSportsEditingSpeechPhotoshopPress ReleasesDigital MediaPromotionsMusic IndustryPublic SpeakingEvent PlanningSocial MediaSports MarketingAdvertisingSponsorshipCopywritingMarketingPublic RelationsMedia RelationsMicrosoft OfficeSalesFundraisingNew MediaMicrosoft ExcelPowerpoint

ABOUT CHRISTIAN COVARRUBIAS

As a Marketing Consultant at Lotus Communications, I specialize in building custom, high-impact campaigns that deliver measurable ROI for advertisers. My focus is on holistic, results-oriented strategy designed solely to drive client growth.High-Reach Campaign IntegrationI solve client challenges by seamlessly integrating high-reach traditional broadcast radio (e.g, Q97.1, La Buena 101.9FM in Spanish and English) with precision digital marketing and high-visibility placements. This ensures maximum audience exposure and engagement across the entire media landscape- Digital Streaming Ads and Online Radio Ads to capture in-the-moment listeners- High-impact Digital Billboards (DOOH) for maximum local visibility- Targeted digital channels like SEO, OTT, and Meta Ads- Leveraging the sustained influence of traditional radio ads for broad brand awareness.Strategic Partnership & Sports MarketingMy expertise is further amplified by a strong history of securing and cultivating strategic partnerships and leveraging deep Sports Marketing knowledge (MLS, USL experience). This allows me to create powerful event and product marketing initiatives that connect client brands directly with passionate audiences

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