Cosette Patterson

Coordinating digital marketing strategies to enhance audience engagement

Role: Digital Marketing Coordinator at New York Botanical Garden
Location: Brooklyn, NY, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Cosette Patterson

As Marketing Manager at Hyperallergic, I focus on implementing innovative digital media…

Experience

Digital Marketing Coordinator
New York Botanical Garden
Sep 2022 — Present · New York, NY, US
At NYBG, I coordinate digital marketing efforts to elevate program visibility and audience engagement. Through leveraging paid and organic social media, web content, published blogs, video content, and email campaigns, I market exhibitions, educational programs, scientific research, and other opportunities across our institution. I successfully expand our outreach and educational initiatives through digital strategies, including our \"Plant People\" podcast, as well as print and mailed collateral.

Education

D'Evelyn High School
High School Diploma
Colorado Academy
High School Diploma
Boston College
Bachelor of Arts - BA

Contact information

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Work email
•••••@nybg.org
Personal email
•••••@•••••.com
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Current company

New York Botanical Garden

Museums, Historical Sites, and Zoos · 767 employees · Founded 1891 · Bronx, New York, United States

The New York Botanical Garden has been a connective hub among people, plants, and the planet since 1891. We’re rooted in the cultural fabric of New York City, here in the heart of the Bronx—its greenest borough. For more than 130 years, we’ve invited millions of visitors to make the Garden a part of their lives, exploring the joy, beauty, and respite of nature. NYBG’s 250 acres are home to renowned exhibitions, immersive botanical experiences, art and music, and events with some of the most influential figures in plant and fungal science, horticulture, and the humanities. We’re also stewards of globally significant research collections, from the LuEsther T. Mertz Library collection to the plant and fungal specimens in the William and Lynda Steere Herbarium, the largest such collection in the Western Hemisphere. At NYBG, we’re plant people—dedicated horticulturists, enthusiastic educators, and scientific adventurers—committed to helping nature thrive so that humanity can thrive. We believe in our ability to make things better, teaching tens of thousands of kids and families each year about the importance of safeguarding our environment and healthy eating. Our expert scientists work across the city, the nation, and the globe to document the plants and fungi of our world—and find actionable, nature-based solutions to our planet’s dual climate and biodiversity crises. And our eyes are always looking forward as we train the next generation of botanists, gardeners, landscape designers, and environmental stewards, ensuring a green future for all. At NYBG, we know that it’s nature—or nowhere.

nybg.org

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About Cosette Patterson

Experience

Digital Marketing Coordinator

Education

D'Evelyn High School

Colorado Academy

Boston College

Find verified contacts for anyone on LinkedIn