Cory Rothman

Senior Technology Support & Operations Leader | 25+ Years of Leading Successful Technology Teams Provide a Better End-user Experience | US Marine Corps Veteran

Role
Senior Manager, Tech Support Services & Endpoint Engineering at The Guitar Center Company
Location
Bakersfield, CA, US
LinkedIn followers
500 followers

About Cory Rothman

I am highly successful in driving record-breaking business and customer outcomes through global IT operational excellence, talent development, cutting-edge technologies, continuous improvement, and strategic partnerships. I offer a vast array of experience in yielding double-digit sales and revenue growth by standardizing global IT support delivery processes and systems, improving IT service and support quality, and delivering outstanding customer experience. My background lies in driving maximum workforce productivity by hiring and retaining top talent, fostering and directing technical support and IT operations management teams, and creating professional development opportunities. I have specialized proficiencies in tackling global and complex challenges related to customer journeys, global client support operations management, cross/up-selling, reference-ability, staffing, and succession planning. My expertise lies in turning around enterprise performance through global remote team and workflow improvement, cross-geography restructuring, multisite team globalization, site opening, relationship building, and cohesive approach. I am an engaging and articulate communicator with an aptitude to establish lasting partnerships across all organizational levels and build a strong network of industry partners.

Experience

  1. Senior Manager, Tech Support Services & Endpoint Engineering

    The Guitar Center Company

    Apr 2025 — Present · Westlake Village, CA, US

    Technology executive with a strong record of leading enterprise support, endpoint, and service operations through periods of transformation, scale, and operational complexity. Experienced in aligning technology strategy to business priorities while improving service reliability, operational efficiency, and employee experience across retail, corporate, and distribution environments.Recognized for building durable organizations — defining clear operating models, standardizing roles and processes, and developing leaders at every level. Brings a people‑first leadership style grounded in accountability, transparency, and continuous improvement, with a consistent focus on growing talent and strengthening succession.Strategic and hands‑on leader with expertise spanning IT service management, knowledge‑centered service (KCS), contact center modernization, endpoint lifecycle management, vendor strategy, and cross‑functional delivery. Regularly partners with executive leadership to assess risk, prioritize investments, and execute initiatives that balance near‑term stability with long‑term capability.Motivated by creating technology organizations that scale with the business, earn trust through execution, and serve as enablers of growth rather than barriers.

Education

  • University of Phoenix

    Master of Management (M.M.), Business, Management, Marketing, and Related Support Services

    2017 — 2020

  • University of Phoenix

    Bachelor of Science, Information Technology

    2001 — 2004

  • University of Wisconsin–Oshkosh

    MIS/Marketing/Music

    1994 — 1996

Skills

  • IT Strategy
  • Management
  • IT Operations
  • System Administration
  • Telecommunications
  • Vendor Management
  • Itil
  • Team Leadership
  • Project Management
  • Security
  • Software Documentation
  • Networking
  • Technical Support
  • IT Service Management
  • Change Management
  • Leadership
  • Microsoft Office
  • Customer Service
  • IT Management
  • Project Planning
  • Supply Chain
  • Budgets
  • Operations Management

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