Cortnee Love
Communications @ BigPanda
- Role
- Head of Communications at BigPanda
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Cortnee Love
As the Head of Public Relations and Partner Marketing at BigPanda, I lead the strategy…
Experience
Head of Communications
Jul 2022 — Present · San Francisco, CA, US
Strategic Communications: Spearheaded public relations initiatives, enhancing BigPanda\'s brand visibility through strategic media engagement, press releases, and thought leadership campaigns.Media Relations: Cultivated strong relationships with journalists, analysts, and key influencers, resulting in a significant increase in earned media coverage.Customer Advocacy: Developed and executed customer marketing strategies to highlight client success stories, including case studies, testimonials, and speaking engagements at industry events.Content Creation: Collaborated cross-functionally to produce compelling content, including blogs, whitepapers, and webinars, aligning with PR and marketing objectives.Event Marketing: Played a pivotal role in planning and promoting BigPanda\'s Customer Advisory Board.Crisis Communication: Managed proactive and reactive communication strategies to protect the company\'s reputation during critical situations.Performance Metrics: Analyzed PR and marketing campaigns\' effectiveness, leveraging data to optimize future initiatives.Team Leadership: Directed cross-functional teams and external agencies to ensure consistent messaging and timely project delivery.
Education
California State University-Chico
Bachelor’s Degree
2011 — 2015
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