Corina de Leon
Creative Brand Strategist & Storyteller | Building Brands with Purpose | Marketing Leadership | Ready for What’s Next
- Role
- Brand and Marketing Manager at Mcr - Experiential Marketing
- Location
- Orlando, FL, US
- LinkedIn followers
- 500 followers
About Corina de Leon
I’m a Creative Brand Strategist and passionate Storyteller with over 13 years of…
Experience
Brand and Marketing Manager
Jun 2023 — Present · Orlando, FL, US
As a strategic marketing leader and storyteller, I drive creative brand development, campaign execution, and client relationship management across experiential, lifestyle, and consumer-driven brands. I oversee end-to-end marketing strategies — from insights and ideation to execution and performance analysis — ensuring alignment with each client’s brand identity and business goals. Collaborating with cross-functional teams, I lead the delivery of compelling brand experiences that engage audiences and deliver real business impact. I’m passionate about bringing clarity, emotional connection, and innovation to every brand touchpoint, while continuously optimizing processes for greater efficiency and effectiveness.Key Achievements:• Led the agency’s complete rebranding, increasing brand trust by 60% among both clients and non-clients, according to surveys conducted with Sales Representatives.• Automated the promotional staff booking system, achieving a 150% improvement in reporting speed and operational efficiency across key teams.• Enhanced event branding precision, reaching 100% consistency with clients’ brand books, as confirmed by post-event feedback and client satisfaction surveys.• Implemented workflow and communication improvements that accelerated project delivery and reinforced the agency’s reputation as a strategic and reliable partner.
Education
Universidad Arturo Michelena
Licenciada en Administración Comercial
2002 — 2007
UNITEC
Diplomado en Marketing Digital y Redes Sociales
2014 — 2014
Skills
- Mejora Continua
- Creativity
- Business Strategy
- Continuous Improvement
- Redes Sociales
- Publicidad
- Mercadotecnia En Medios Sociales
- Gestión De Proyectos
- Comunicaciones De Marketing
- Servicio De Atención Al Cliente
- Social Media Marketing
- Strategic Planning
- Customer Service
- Planificación Estratégica
- Marketing Research
- Training
- Negociación
- Sales
- Desarrollo De Productos
- Advertising
- Ventas
- Marketing Communications
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