Corey Marques
Digital Strategist @Ignite Digital
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WORK HISTORY
Digital Strategist @Ignite Digital
Mississauga, ON, CA
Strategic Reporting & Leadership- Report directly to the CEO on lead generation and revenue growth strategies—evaluating ROI, lead quality, and performance metrics to drive data-backed decisions.PPC Strategy & Team Management- Develop and oversee successful PPC/SEM strategies across B2B and B2C sectors- Lead and mentor a team of PPC specialists to optimize high-performing campaigns I design and launch.Multi-Platform Campaign Execution- Create, manage, and scale ad campaigns across Google Ads, Facebook/Instagram Ads, Microsoft Ads, LinkedIn Ads, TikTok, and YouTube- Build full-funnel audience strategies aligned with the customer journey.Conversion Optimization & Analytics- Analyze landing pages, campaign performance, and user behavior via Google Analytics (GA4), Facebook Pixel, and event data- Optimize for bounce rate, session duration, and conversion rate using tools like WordPress and Google Scripts.Marketing Tech & Tools- Implement and experiment with SaaS tools for campaign improvement- Leverage automation through custom Google Ads Scripts and Rules to improve pacing, budget allocation, and performance.Creative & Content Execution- Coordinate and optimize organic social media content across Facebook, Instagram, and LinkedIn- Manage email marketing campaigns focused on engagement metrics like open rate, bounce rate, and reply rate.Brand Presence & Local Visibility- Collaborate with media buying companies for brand sponsorships and awareness initiatives- Set up and optimize Local Service Ads for lead generation and regional campaign success.
EDUCATION
Grand Canyon University
Bachelor of Science in Marketing and Advertising, Marketing
ABOUT COREY MARQUES
Hi, I’m a results-driven Digital Marketing Professional with a passion for helping business owners unlock growth through smart, specialized digital strategies. I thrive on transforming businesses by educating entrepreneurs on how digital marketing can be the game-changer they’ve been looking for. Lead Generation Specialist at Ignite DigitalAt Ignite Digital, I’m not just chasing leads, I’m strategically identifying high-value opportunities that drive real business growth. Trusted by our CEO to manage experimental budgets, I design and execute lead gen experiments with a sharp focus on ROI and lead quality. I closely track performance, analyze results, and report directly to executive leadership with data-driven insights that influence decision-making. PPC & Paid Ads Specialist | Team Leader & Campaign StrategistPaid advertising is more than just running ads, it\'s about strategy, precision, and delivering results. I manage dozens of monthly client budgets, ensuring each campaign is aligned with clear performance goals and delivers meaningful ROI. From Google Ads to Meta Ads, LinkedIn, Microsoft Ads, TikTok, and beyond—I stay hands-on with the platforms that matter.I also lead a skilled team of PPC specialists, training and guiding them to optimize the high-performing campaigns I design. Together, we fine-tune every element—from targeting to creative—to maximize impact and ensure our clients see the success they’re investing in. Marketing Maven with a Competitive EdgeI bring the discipline and drive of a former Division 1 student-athlete to every campaign I manage. I hold a Bachelor’s Degree in Marketing & Advertising from the Colangelo College of Business at Grand Canyon University in Phoenix, Arizona, a program known for its innovation and entrepreneurial spirit.
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