Corey Welch

About Corey Welch

Award-winning sales and marketing leader with over a decade of experience driving $20M+ in revenue growth across Fortune 500 and high-growth environments. Ranked #1 companywide at a Berkshire Hathaway-owned brand for sales performance, client acquisition, and account retention. Known for transforming underperforming territories into top-producing regions through strategic vision, customer-centric innovation, and elite execution. Throughout my career, I’ve been fueled by a passion for growth—whether scaling multimillion-dollar regional territories, designing high-converting marketing campaigns, or mentoring sales teams to break through performance ceilings. Key Strengths: B2B & B2C Sales Strategy Digital Marketing Execution Cross-Functional Leadership Territory Expansion & Team Development CRM Optimization (Salesforce, HubSpot) As a senior leader and trusted advisor, I’ve led sales initiatives that resulted in measurable gains in customer acquisition, retention, and ROI. I’ve championed marketing transformations—from SEO and inbound content to video and web redesign—that dramatically boosted visibility and engagement. What sets me apart is the ability to blend empathy with strategy. I train and empower teams to connect meaningfully with clients, articulate unique value propositions, and convert opportunities into long-term partnerships. My adaptability and commitment to staying at the forefront of marketing technology give me an edge in today’s dynamic, digitally driven landscape. Top Career Highlights:#1 Ranked Sales Leader (out of 240+) for Clayton Homes Scaled regional territory from $2M to $20.5M in annual revenue Closed a $1.4M single-deal—359% above company average Achieved 445% of new business revenue goals in one year Led content and SEO strategy that increased web traffic by 22% Looking ahead, I’m eager to contribute to organizations where growth isn’t just a goal—it’s the culture. Whether remote or on-site, I bring the mindset, energy, and expertise to create high-performance teams and deliver extraordinary outcomes. Outside of my corporate work, I’m the published author of three books focused on mental health, identity, and healing: The Letter Home, The Fractured Self, and Brilliant and Broken: Living the Highs and Lows of Bipolar I. As a mental health advocate and keynote speaker, I use my platform to promote healing, self-awareness, and transformation through storytelling and lived experience.

Experience

1. Sales Manager

   Prodeck Outdoor Living

   Jun 2025 — Present · Knoxville, TN, US

   As Sales Manager at ProDeck Outdoor Living, I lead our sales operations, team development, and revenue growth initiatives across East Tennessee. ProDeck specializes in premium custom decks, patios, screen rooms, and outdoor living spaces. My role is focused on creating a scalable sales infrastructure while maintaining the highest standard of client service and project excellence.Key responsibilities include:Hiring, training, and coaching sales representatives to achieve individual and team sales goalsDeveloping and refining our consultative sales process, from initial inquiry to contract closeManaging CRM systems (HubSpot) for lead tracking, pipeline health, and performance reportingLeading weekly sales meetings focused on pipeline strategy, objection handling, and conversion improvementCollaborating with design and project management teams to ensure alignment and smooth customer handoffImplementing tools and training materials, including our Sales Objection Playbook and onboarding frameworkDriving customer satisfaction through transparency, responsiveness, and relationship-based sellingThis role combines sales strategy, team leadership, process development, and client experience — all within a company committed to quality, integrity, and long-term value.

Education

• The University of Memphis

  Bachelor of Business Administration (B.B.A.)

• LSU Shreveport

  Master of Business Administration - MBA