Coraly Rosario

WORK HISTORY

EDUCATION

SKILLS

ABOUT CORALY ROSARIO

Senior UX Designer with 10+ years of experience in world-class digital products and IP including mobile games, games accessibility, apps, AR/XR, geolocation-based products, and interactive experiences for partners at Marvel, Sony, Samsung, and Verizon- LEADERSHIP• Managed UX design for Marvel: World of Heroes and Wayfarer app, overseeing cross-functional teams of 2 to 8 •DRI and UX designer for several new features in Wheel of Fortune, leading to increased retention across D0 to D14.• Executive Vice-Chairman, Puerto Rico Game Developers Association (NPO) since 2018, serving community members. PRODUCT STRATEGY AND UX EXECUTION• Roadmapped and scoped design projects in conjunction with stakeholder needs, project priorities, and development resources. • Implemented processes to empower collaborative feature refinement, meet tight timelines for polished user experience• Streamlined design improvements on Wayfarer app, incorporating developer experience with cross-platform support. Served as ARGeo UX team\'s key contact for AR mapping UX improvements across Niantic\'s product portfolio. PLAYER-CENTERED DESIGN• Built alignment on feature development discussions between key stakeholders though a player-centered approach, put in practice by facilitating design sessions, workshops, working sessions, and goal-oriented processes.• Led integration of new player accessibility standards into design pipeline, organizing weekly syncs, design workshops, and focus sessions with various Niantic employee resource groups (ERGs).• Collaborated with User Research team to identify best methodology approaches, what features to test, and correct user groups to test.