Lavanya Sankar
Copywriter | Founder theSoloOffice— Business Templates, Planners & Tools for Solopreneurs
- Role
- Content Specialist at Tall Town Design
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Lavanya Sankar
Finding today\'s marketing complexities and time commitments a bit daunting? Imagine…
Experience
Content Specialist
Apr 2022 — Present
Content Creation and Optimization:1) Research, write, and edit compelling and informative blog posts, articles, and infographics centered around web design and SEO.2) Apply effective SEO tactics, such as keyword research and on-page optimization, to ensure content is highly visible and ranks well in search engine results.3) Utilize WordPress and Content Management Systems (CMS) to publish and manage content, ensuring a user-friendly and visually appealing online presence.Performance Analysis and Reporting:1) Utilize Google Analytics to track website performance, monitor key metrics, and identify areas for improvement.2) Analyze email marketing campaigns to measure engagement, conversion rates, and overall success.3) Generate comprehensive reports and actionable insights to guide content strategy and make data-driven decisions that drive website traffic and improve search rankings.
Education
Vidyodaya Matriculation Academy
High School, Computer Science (high school)
1992 — 2004
University of Washington
Certificate, Women’s Entrepreneurial Leadership
2019 — 2019
Harvard Business School Online
Other; Certificate in Leadership Principles
2020 — 2020
Anna University Chennai
Bachelor of Engineering (B.E.), Electrical and Electronics Engineering
2004 — 2008
University of Washington
Certificate, Applied Agile Development
2017 — 2017
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