Katherine C.

About Katherine C.

I am currently actively pursuing consulting or FTE work as an IC or Director in software, hi-tech marketing specifically Channel and Partner Marketing, while I work for Betterhelp and Headspace as a counselor mentor and coach. After I was laid off, I was able to complete a passion project and pursue full time employment in another industry to complete an MA licensure program. I was also able to personally support and take care of an aging and ill parent which was incredibly valuable. Currently, I have been actively looking to return to tech to keep pursuing my other passion, partner and channel marketing. At Talend, my leadership in Partner and Field Marketing has honed my expertise in multi-channel marketing and go-to-market strategies. We catalyzed significant sales growth through innovative campaigns and strategic partner engagement and a focus on driving sales alignment and pipeline expansion. I have always taken an approach which integrates comprehensive market analysis and collaborative team dynamics, and reporting to leaders to help drive the \'right\' approach for the sales situation. My time as Global Channel Marketing Lead at Dropbox showcased my ability to develop scalable marketing strategies across diverse global markets, grew the partner base to achieve growth goals and launched programs, portals and products to the channel while focusing on improving communications and campaigns. I build, drove and initiated tangible results pre and post IPO for the channel team.

Experience

1. Channel & Partnerships Expert Programs and Gtm

   SentinelOne

   Jul 2024 — Present · San Francisco, CA, US

   Currently, I am consulting while I search for the right full-time position where I can bring my visionary leadership, innovative growth mindset, and data-driven approach to shape and scale a leading company’s partner and channel marketing programs, as well as its overall go-to-market strategy. • Channel Programs and Operations expert with ability to scale and move quickly to achieve operational efficiency across the partner lifecycle through campaigns, program incentives, MDF, co-selling programs, training and sales alignment • Channel & Partner Marketing strategist for GTM and pipeline creation through campaigns, launches or custom GTM programs for hi-tech companies • Gained CA Licensure for counseling and coaching/mentoring work and created own telehealth business which has scaled up my leadership ability to create impactful and high achieving teams

Education

• Pacifica Graduate Institute

  Master's degree

• California Polytechnic State University-San Luis Obispo

  B.S. Journalism