Constanza Trebilcock

About Constanza Trebilcock

I’m a B2B marketing leader driving product positioning, go-to-market strategy, and integrated campaigns. My superpower? Turning complex solutions into clear, trusted narratives, and building the sales enablement and infrastructure behind them to drive pipeline, revenue, and market expansion.

Experience

1. Senior Director of Marketing

   ALTO USA

   Mar 2025 — Present · Miami, FL, US

   ALTO is a global provider specializing in retail crime accountability and asset protection solutions.I lead product positioning, go-to-market strategy, and integrated marketing execution across the U.S. market, aligning brand, product, and growth initiatives to measurable revenue outcomes.Core impact:• Defined and launched go-to-market positioning for a new market category, retail crime accountability, contributing to significant client growth• Built and scaled ALTO’s centralized marketing function, aligning product marketing, growth, and marketing operations under a unified revenue strategy• Partnered with Sales to develop persona-based positioning and enablement assets adopted across all new business pitches• Led integrated campaigns across digital, experiential, and executive channels, driving measurable growth in qualified leads and brand visibility• Own portfolio-level marketing strategy across key industry segments, ensuring alignment between positioning, demand generation, and company growth objectives

Education

• Sciences Po

  International Affairs and Political Science, Political Science and Government

• NYU School of Professional Studies

  Advanced Diploma, Advanced Diploma in Copyediting, Proofreading and Fact Checking

• Pontificia Universidad Católica de Chile

  Journalist, Journalism and Social Communications

  2009 — 2013

• Gies College of Business - University of Illinois Urbana-Champaign

  Online Master of Science in Management, Management

Skills

• Google Analytics
• Photoshop
• Political Science
• Running
• Foreign Affairs
• Redes Sociales
• Sproutsocial
• Liderazgo
• Journalism
• Relaciones Públicas
• Organisations
• Indesign
• Comunicaciones De Marketing
• Translation
• Escritura Creativa
• Editing
• French
• Wordpress
• Travel
• Estrategia Digital
• Inglés
• Mailchimp
• Proactive Self-Starter
• Microsoft Excel
• Incopy
• Spanish
• Ski
• Mercadotecnia En Medios Sociales
• Marketing Digital
• Microsoft Powerpoint
• Editorial Periodístico
• Periodismo
• Español
• Copywriting Digital
• Cms
• Relaciones Con Los Medios De Comunicación
• Leadership
• Autor Con Publicaciones
• Microsoft Office
• Eco Friendly