Connor Peterson

WORK HISTORY

ABOUT CONNOR PETERSON

My name is Connor Peterson, and I recently graduated from the University of Wisconsin-Madison with a Bachelor of Science in Consumer Behavior and Marketplace Studies through the School of Human Ecology. My academic journey focused on consumer-centric business practices, with an emphasis on creating the ultimate customer experience. Throughout my studies, I explored areas like product development, trend-tracking, consumer analytics, design thinking/strategies, and branding, which ignited my passion for enhancing the emotional connection between brands, products, and consumers. My experiences have strengthened my skills in critical thinking, collaboration, and professional communication. I’m proficient in Excel and Adobe Photoshop and have a strong understanding of various social media platforms. I’m a driven individual with a deep interest in marketing, and I’m excited to apply the skills and knowledge I’ve gained to positively impact my future career.