Connie Ching

About Connie Ching

I am an accomplished product management and marketing executive with extensive experience in the financial services and payment industry. I have a track record of delivering customer centric strategies that yield exceptional revenue growth. I am known as a data driven, creative problem solver who is adept at leveraging customer insights to transform complex products and marketing programs. I am highly effective in matrixed organizations and have led large cross-functional teams, external partners and direct reports to drive results.Specialties:Product ManagementCustomer AcquisitionPartner ManagementProduct DevelopmentProduct MarketingDigital ExperienceCustomer ExperienceTalent DevelopmentTeam Leadership

Experience

1. Senior Director, Financial Product Management

   Jackson Hewitt Tax Service Inc.

   Jan 2019 — Present · Jersey City, NJ, US

   Oversee financial products including loans, payment and identity protection products- Responsible for P&L, pricing, product design, customer experience and partner management- Develop multi-year product roadmap to drive product revenue; partner with Technology and external partners to develop new product, launch enhancements and revamp customer experience

Education

• NYU Stern School of Business

  Bachelor's degree, Finance and Marketing (dual major)

Skills

• Direct Mail
• Strategy
• Customer Acquisition
• Leadership
• Segmentation
• Change Management
• Marketing
• B2b Marketing
• People Development
• Analytics
• Loyalty Programs
• Online Marketing
• Product Management
• Digital Marketing
• Loyalty Marketing
• Direct Marketing
• Customer Experience