Conner Fryoux

About Conner Fryoux

I’m a product and technology leader with a proven track record of delivering real-world AI solutions at scale. I specialize in transforming legacy industries—like homebuilding, finance, and retail—through AI, automation, and customer-centric innovation.As one of the first in the world to launch Salesforce Agentforce in a live, customer-facing sales environment, I’ve helped redefine how organizations engage leads, drive conversions, and scale human impact with intelligent systems. From AI-powered SMS agents to mobile tools that guide field teams in real time, I’ve built and launched practical AI applications that deliver results—not just demos.With deep experience leading digital transformations across enterprise environments, I bring together strategy, execution, and cross-functional alignment to solve complex problems and unlock business value fast. My work has driven millions in cost savings, accelerated speed-to-lead, and increased revenue across multiple industries.My focus: AI that works in the real world Scalable digital systems that drive business outcomes Teams that move fast and build with purposeIf you’re working at the intersection of AI, enterprise sales, and product strategy—let’s connect.

Experience

1. Director of Product Management

   Lennar

   Mar 2024 — Present · Dallas, TX, US

   Director of Product Management | LennarSales & Marketing Technology | AI Innovation | Scalable Digital TransformationAt Lennar, the largest homebuilder in the U.S, I lead the product strategy for sales and marketing technologies—transforming how we engage homebuyers, qualify leads, and close deals through automation, AI, and scalable platforms. Key Achievements • Launched the world’s first Salesforce Agentforce AI Sales Associate, a customer-facing AI agent that engages, qualifies, and schedules leads after hours • Pioneered the first Agentforce deployment via SMS, unlocking a new 24/7 digital sales channel • Reduced lead response time by 90% and increased appointment conversion by 10% • Executed an enterprise telecom migration across sales and service agents, reducing costs by $3.5M annually • Launched a mobile sales app with integrated AI, empowering field associates with instant access to customer data, lead activity, and smart next steps • Automated lead intake and routing workflows, saving reps 2+ hours/day and increasing follow-up consistency and speed What I DeliveredI modernized Lennar’s sales and marketing tech stack—bringing together CRM, communications, and AI into a cohesive, scalable ecosystem. My work enabled faster sales cycles, better customer engagement, and operational savings across multiple business units.From launching industry-first AI agents to building mobile tools that enhance field sales performance, my focus has been clear: use technology to make the homebuying journey faster, smarter, and more accessible for families—and more efficient for the teams who serve them.

Education

• Nicholls State University

  Bachelor of Arts (B.A.), Political Science and Government

  2013 — 2014

• University of Louisiana Monroe

  Bachelor’s Degree, Political Science and Government

  2010 — 2013

Skills

• Football
• Film Editing
• Coaching
• College Football
• Football Coaching
• Instructor-Led Training
• Personal Training
• Weight Training
• Team Leadership
• Entrepreneurship
• Player Development
• Strength & Conditioning
• Player Personnel
• Nfl
• Ncaa Compliance
• Middle School
• High School Students
• College Recruiting
• Athletic Performance
• Athletic Training
• Athletics
• Intercollegiate Athletics
• Leadership
• Leadership Development
• Event Planning
• Public Speaking
• Social Media