Conner R.
Retention Marketing Specialist @ ChappyWrap | Email, SMS Marketing, Customer Journey
- Role
- Email & Retention Marketing Specialist at ChappyWrap
- Location
- Orem, UT, US
- LinkedIn followers
- 500 followers
About Conner R.
I design and execute data-driven lifecycle strategies that engage customers at every stage of their journey. My expertise includes:• Email marketing: segmentation, automation, campaign optimization, and performance analysis to maximize ROI• SMS marketing: real-time engagement strategies that drive immediate action and strengthen brand loyalty• Direct mail: integrated offline touchpoints that complement digital campaigns and boost retention• Loyalty programs: design and management of rewards ecosystems that convert one-time shoppers into long-term advocates• List growth and data strategy: acquisition tactics, deliverability best practices, and compliance to scale responsibly• Customer journey mapping: personalized nurture flows, win-back programs, and cross-channel consistency that drive lifetime valueI thrive at the intersection of creativity and analytics, ensuring every campaign is both customer-centric and performance-focused. My goal is to transform first-time buyers into loyal, long-term customers who consistently choose our brand over and over again.
Experience
Email & Retention Marketing Specialist
Jan 2026 — Present
Education
Brigham Young University - Idaho
Bachelor's degree, Psychology
University of Utah
Bachelor's degree, Psychology
Utah Valley University
Bachelor's degree, Psychology
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