Cong Wang
- Role
- Ecommerce Data Analyst at Taelor
- Location
- Queens, NY, US
- LinkedIn followers
- 500 followers
About Cong Wang
Experienced business analyst with an extensive business history of working in the…
Experience
Ecommerce Data Analyst
Feb 2021 — Present
Develop and automate dashboards to track product performance and evaluate brand partnership regularly.\\\\n- Conduct ad hoc analyses by leveraging SQL and Tableau to understand customer behavior, improve CSAT, and identify new product opportunities.\\\\n- Own Customer Profiling analysis based on demographics, shopping behavior and preference, from transactional and survey data, to understand customer segmentations and improve customer experience.\\\\n- Design and improve questionnaires (style quiz, feedback survey), collect, clean and analyze survey data to provide actionable insights on improving product offerings and adjusting Value Proposition.\\\\n- Evaluate marketing channel performance by tracking KPIs, including churn and retention, CLV and CAC, etc. to help the marketing team optimize budget allocation and improve conversion rates.\\\\n- Partner with cross functional teams (Product, UX, Marketing, Sales, etc.) to design and implement A/B testing and improve site user experience.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
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