Robert Colville

About Robert Colville

Robert is a Creative Project and Operations Manager, with over 20 years’ experience in Marketing and Project Management, specializing in streamlining processes, building workflows and creating lasting relationships. Successfully driving efficiencies by recognizing opportunities that leverage existing resources and information across various projects and business partners. He project-managed several large-scale mandates and upgrades including multiple implementations on MRM systems, a migration to Teradata 9.0 and an upgrade from Aprimo AMS Marketing Resource Management tool. Robert also managed the schedules for creative requests per year as well as managing status reports, tracking financials, and provided training to all new employees on the new MRM tools. He also projected managed the rebranding of three large and successful companies (Safeway, Shutterfly ans Splunk). He has worked on both online and print advertising as the project manager and created Best Practice production workflows and schedules. Robert thrives in a fast-paced environment and is especially skilled in handling multiple projects at the same time without letting any details or deadlines slip through the cracks. His planning and organizational skills are top-notch and he has developed a strong reputation for building effective teams.

Experience

1. Marketing Operations Specialist (Contract)

   Kenvue

   May 2023 — Present

   Aprimo Specialist and Consultant• Develop and configure online marketing platform (Aprimo) which combines media and content management and financial planning• Workflow build, implementation and management on productivity management and DAM system (Aprimo)• System build, implementation and management on Aprimo• Training users on Aprimo• Work with multi-functional teams (i.e. Marketing, R&D, Quality, Supply Chain, etc) and external agencies as needed to establish rules/regulations/meta-data properties and that updates are adhered to prior to data/information entering any/all systems• Confirm governance processes are followed by Region and Country • Collate stakeholder requirements across markets globally and ensure their local compliance requirements are met by the system• General user support on the system and ensure documentation is produced and updated in line with system updates• General user support using SharePoint for any user issues• Assist in Project Management of an avg. of approx, requests a year• Compile monthly, quarterly and annual metrics and provide practical insights/recommendations for monthly strategic capability review sessions

Education

• Connecticut School of Broadcasting

  Certificate, Broadcasting

  1997 — 1998

• Rutgers University–Newark

  BS, Marketing

  1984 — 1989

Skills

• Advertising
• Budgets
• Direct Mail
• Teradata 9.0
• Teradata 10.0
• Email Marketing
• Management
• Customer Acquisition
• Aprimo
• Campaign Management
• Aprimo Professional
• Realtime Programming
• Web Analytics
• Marketing Resource Management
• Integrated Marketing
• Mrm
• Copywriting
• E-Commerce
• Workflow Applications
• Online Advertising
• Sem
• Product Marketing
• Merchandising
• Marketing Communications
• Digital Marketing
• Online Marketing
• Teradata
• Teradata Marketing Studio on Demand
• Marketing Strategy
• Customer Insight
• Aprimo Marketing Studio on Demand
• Marketing
• Retail
• Aprimo 7.5
• Direct Marketing
• Analytics
• Workflow Management
• Segmentation
• Workflow Management Systems
• Market Planning