Colton Bradley
Customer Business Manager Ii @McCormick & Company
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WORK HISTORY
Customer Business Manager Ii @McCormick & Company
Lead strategic partnership with H-E-B and Joe V’s across condiments, sauce, rice, andfrozen categories, overseeing retail strategy, trade investment, and joint businessplanning.Manage a $116M retail portfolio with H-E-B, delivering 5.6% projected sales growth across condiment, sauce, rice, and frozen categoriesLead joint business planning with H-E-B leadership to drive distribution expansion, promotional performance, and pricing strategyDirect trade spend investment and promotional planning to optimize shelf placement, product mix, and display executionManage customer-level P&L performance while balancing trade rate efficiency andrevenue growthUtilize Circana/Nielsen insights and Power BI analytics to guide forecasting, category planning, and retail strategy
EDUCATION
Metropolitan State University of Denver
Bachelor of Science - BS, Business, Management, Marketing, and Related Support Services
ABOUT COLTON BRADLEY
Sales and business development leader with experience managing $100M+ revenue portfolios and multi-state distribution networks across the CPG and foodservice industries. Proven track record driving double-digit revenue growth, national account expansion, and retail execution through strategic partnerships, analytics-driven planning, anddistributor leadership. Experienced managing major retail relationships, broker networks, and trade spend strategy to grow category performance and market share.
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