Colleen M.

About Colleen M.

Accomplished marketing professional with extensive experience providing the leadership and direction needed to drive the achievement of key organizational marketing related goals and objectives. I thrive working as part of a strong and engaged team. With a keen eye on customer experience (CX), I am skilled at developing and executing highly effective customer acquisition and retention strategies. Focusing on best practices, innovation, and overall business intelligence, I work to maximize revenue generation. In addition, I bring proven strength developing mutually beneficial relationships with strategic business partners throughout an organization. Together, we draw alignment for key marketing initiatives with the customer experience at the forefront.I am creatively-driven and very comfortable working collaboratively in a fast-paced, highly competitive business environment, while delivering exceptional results, achieving company goals with profitability and consistently exceeding expectations!Areas of Expertise Include:Business Solutions • Marketing Leadership • Revenue Generation • Product Development • Customer Experience • Strategic Direct Marketing • Integrated Marketing Solutions • Staff Management • Product & Brand Promotion • Multi-Channel Marketing Practices • Advertising Direction • Strategic Business Partnerships • Customer Acquisition & Retention • Strategy & Execution • Sales Enablement • Marketing my tenure at the Bradford Hammacher Group, my role has constantly evolved. I\'m fortunate to have managed many areas within the Jewelry division as well as special projects, allowing for far reaching impact directly attributing to the overall success of the most profitable division for The Bradford Exchange.

Experience

1. Senior Marketing Manager - Catalog Marketing Manager (Jewelry)

   The Bradford Group

   May 2015 — Present · Chicago, IL, US

Education

• Iona University

  Bachelor of Arts - BA, Mass Communications/Advertising