Colleen Ensor

Head of Product | 0→1 & Growth | Leading product strategy for B2B & B2C data-driven platforms

Role
Head of Product at First Bite
Location
Irvine, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Colleen Ensor

My story in 6 words: market research → user research → product leadership Product leader with 7+ years building and scaling 0→1 and growth-stage products across B2B and B2C platforms. I’ve led product from early discovery through launch and scale—owning strategy, aligning cross-functional teams, and delivering products that drive measurable user and business outcomes. I’m especially drawn to ambiguous, early-stage problems—where strong product intuition, user insight, and data come together to define what to build and why. I care deeply about building the right things, not just shipping quickly. Proud #WomenInProduct, and a big fan of spreadsheets, brainstorms, and going slow to go fast

Experience

  1. Head of Product

    First Bite

    Feb 2023 — Present

    First Bite is a dedicated go-to-market software platform for food manufacturers. We provide CRM, forecasting, and prospecting automations, along with deep market data on foodservice operations. Our goal is to bring efficiency to the $1.5TN foodservice marketplace, helping more manufacturers grow profitably in foodservice.

Education

  • University of Auckland

    Semester abroad February to July 2015

  • Loyola University Maryland

    Bachelor of Arts (B.A.), Economics and Global Studies

    2012 — 2016

  • Ulster University

    Master of Science (MSc), MSc Digital Media Communication

    2016 — 2017

Skills

  • Data Analytics
  • Brand Strategy
  • Digital Marketing
  • Digital Media
  • Public Speaking
  • Facebook
  • Pay Per Click (Ppc)
  • Google Docs
  • Social Media Marketing
  • Powerpoint
  • Microsoft Excel
  • Market Research
  • Editing
  • Mailchimp
  • SEO Copywriting
  • Instagram
  • Online Marketing
  • Facebook Marketing
  • Outlook
  • Microsoft Office
  • Sales
  • Microsoft Word
  • Microsoft Outlook
  • Leadership
  • Web Analytics
  • Ppc Bid Management
  • Microsoft Powerpoint
  • Content Strategy
  • Snapchat
  • Indesign
  • Search Engine Optimization (SEO)
  • Wordpress
  • Digital Strategy
  • Cascading Style Sheets (Css)
  • Google Analytics
  • Photoshop
  • Html
  • Adobe Illustrator
  • Social Media
  • Content Marketing

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Colleen Ensor — Head of Product at First Bite in Irvine, CA, US | Unifers