Colleen Cronin
President @Insightone
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WORK HISTORY
President @Insightone
InsightONE is a strategic growth leader marketing boutique consultancy that helps businesses realize high impact business results in 90 days. Specialties are opportunities workshops, design thinking facilitation, stakeholder alignment, business strategy, marketing strategy, planning and execution, differentiation, value creation, business development, go-to-market positioning and execution for growth. Data and insights, curiosity, continuous learning and research are foundational to our approach. Our knowledge base is comprised of 200 executive interviews, 100 focus groups, 70 workshops and multiple market research projects undertaken for the majority of 35 clients we\'ve had the pleasure to serve over the past 12 years. Check out the great work we\'ve done below!
EDUCATION
IDE0 University
Hello Design Thinking Certificate
University of Toronto - Rotman School of Management
MBA Essentials Program, Executive Program
Stanford University
Jane McGonigal's 'How to Think Like a Futurist' , Institute for the Future (IFTF)
Carleton University
Bachelor Of Arts, Political Science/Film
SKILLS
ABOUT COLLEEN CRONIN
President- InsightONE BHAGS Unlimited Creator Never Stop Evolving We see possibilities for your drive for innovation with design thinking no one else does. We harness, integrate and co-ordinate the passion and talents of all your stakeholders into a framework we happen to drive, monitor, measure and iterate for success so you can then take on your next BHAG. Oh, and if you haven’t yet discovered your BHAG, we can help with that too. We are integrated design thinkers who sees all possibilities in the drive for innovation, to explore, to create, to discover, to achieve, to change, to improve as culturally repeatable and inclusive of all stakeholders. We are design humanists who sees the value of every person, every partner and every customer, and how their roles can contribute to creating something new and innovative for meaning and profit. Pragmatic idealists we help you uncover BHAG solutions and co-create roadmaps then drive, monitor, measure and iterate execution for momentum and success. Seasoned strategists, facilitators and marketers we understand your need to innovate faster and shape your tomorrow. We help you. • Leverage your stakeholder ecosystem to turn ideas into new products and services • Uncover efficiencies for cost savings • Optimize customer experiences across your business ecosystem • Align your purpose with your stakeholders, team and your customers for energized meaningful work • Craft differentiated market positioning and go-to-market strategies and tactics • Co-create implementation roadmaps identifying action items, resources, ownership, key metrics and timelines Industry experience areas are Information Technology, business services, logistics, aerospace, software, media and entertainment, government, healthcare, financial services, automotive, grocery, arts associations, retail and franchising.
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