Colin Sims

About Colin Sims

Proven professional with 30 years of CRM experience. Executed company transformations in the following areas: Sales Automation, Marketing Automation, Call Center and Computer Telephony Integration (CTI), eCommerce, Social Media engagement, Analytics, Ideation, Knowledge Management, Collaboration (Slack) and Customer Experience (Web Portals).Expert in the Salesforce Predictive and Generative Artificial Intelligence platforms: Einstein for Service, Einstein for Sales, Service Cloud Voice, Digital Engagement (MIAW, Chat, SMS, etc.) and Einstein Service Intelligence. Deep Experience with Salesforce Data Cloud, Prompt Builder, Prompt Flows, to create Agentforce Service Agents, Einstein Agentforce Agent Assist (Copilot), Agentforce Sales Coach, Agentforce Sales BDR. Enabling Agentic layer to provide Autonomous Artificial Intelligence agents for Sales and Service use cases. Specialties: Tableau Data Visualizations, Cloud Computing, Cloud CRM Solutions, Cloud Call Center Solutions (CcaaS - Five9, Genesys, and Amazon Connect), CTI, Enterprise Software Integration, Financial Services and Telecommunications Industry experience. Trailhead Link: https://trailblazer.me/id/ctsims

Experience

1. Principal Solution Engineer - Financal Services

   Salesforce

   Sep 2019 — Present · Atlanta, GA, US

   Colin owns the technical relationship between Salesforce and Southeast financial service clients. He serves his customers and colleagues alike as a trusted advisor specializing in Salesforce\'s cloud-based solutions for Financial Services, Sales, Service, Marketing, Analytics, Artificial Intelligence, Communities/Portals, custom platform solutions and Mobile. Colin is a blackbelt and enablement leader for Work.com. The Salesforce Employee Experience solution which leverages the power of Salesforce Service cloud, Digital Experience (Portal), Digital Engagement (Phone, Chat, Chatbot, Text, and other channels) to focus on employee engagement. Service Cloud Voice Specialist,(Amazon Connect, Contact Lens, Transcription) and Service Cloud Voice Partner Telephony (BYOT) solutions

Education

• Georgia State University

  BBA, Finance, Computer Science

  1984 — 1988

Skills

• Go-to-Market Strategy
• Pre-Sales
• Voip
• Salesforce.com
• Sales Enablement
• Sales Engineering
• Business Alliances
• Business Intelligence
• Retail Banking
• Professional Services
• Customer Service
• Customer Relations
• Saas
• Commercial Banking
• Customer Relationship Management (Crm)
• Paas
• Strategic Partnerships
• Call Center
• Start-Ups
• Call Centers
• Software as a Service (Saas)
• Siebel
• Wealth Management
• Marketing Automation
• Management
• Integration
• Sales Process
• Product Management
• Direct Sales
• Analytics
• Software Industry
• Social Media
• Cloud Computing
• Complex Sales
• Force.com
• E-Commerce
• Crm
• Partner Management
• Demand Generation
• Account Management