Colin Murphy

About Colin Murphy

I\'m proud to be the Chief Communications Officer for the five-campus University of Massachusetts system. As a member of the university\'s executive leadership team, I provide counsel and support to UMass President Marty Meehan, the UMass Board of Trustees, and the leadership of all five UMass campuses. I lead a team of talented and committed communications professionals who are equally passionate about telling the university\'s story. And, the University of Massachusetts has quite an incredible story to tell. With students, annual graduates, and more than alumni, it is the single-largest contributor to the Massachusetts workforce. The university conducts more than $800 million in research and development every year, which includes more than $450 million in federal funding granted to UMass faculty because of the importance and transformative potential of their work. Because of its role as a land-grant public research university, UMass\' commitment to Massachusetts is deep and multifaceted. In total, UMass has an $8.2 billion economic impact on Massachusetts every year, is the third-largest employer with employees, and its community conducts more than hours of service annually. We also fuel the state\'s innovation economy with a disproportionate number of graduates who stay in Massachusetts for the long-term, through our research, by supporting startups and medium-sized business through our core facilities, and by engaging with every sector of the state on workforce development, research, and direct economic development.

Experience

1. Chief Communications Officer

   University of Massachusetts

   Apr 2024 — Present · Boston, MA, US

   Provide strategic communications counsel to UMass President Marty Meehan, the UMass Board of Trustees, and leadership across the five-campus UMass system- Lead a communications team in managing media relations, marketing, social media, and digital communications, ensuring a positive and consistent public image for UMass- Oversee high-level communications initiatives, including speechwriting, presentations, and public statements for the President and Board of Trustees- Direct marketing and advertising campaigns to enhance the university\'s reputation and engage key audiences through innovative media strategies- Manage UMass\' digital presence, including website redesigns, video content creation, and the system-wide enforcement of brand and editorial standards- Serve as a key contact for media outlets, ensuring message consistency and leading media responses on behalf of the university- Coordinate cross-campus collaboration on public records requests and other university-wide communications efforts- Oversee the development and execution of email marketing campaigns using platforms such as MailChimp and Salesforce- Manage the annual communications and marketing budget to ensure efficient use of resources in achieving strategic objectives- Collaborate with academic, finance, HR, and other departments to produce accurate and persuasive communications materials- Identify and address emerging issues and opportunities through strategic communications planning and media monitoring- Represent the President\'s Office and Communications Department at university events, acting as a spokesperson as needed.

Education

• Isenberg School of Management, UMass Amherst

  Master of Business Administration - MBA

• University of Massachusetts Dartmouth

  Bachelor’s Degree, Political Science

  2010 — 2014

Skills

• Leadership
• Facebook
• Public Speaking
• Public Policy
• Marketing
• Research
• Public Opinion Research
• Microsoft Office
• Powerpoint
• Student Affairs
• Strategic Planning
• Higher Education
• Social Media
• Public Relations
• Staff Development
• Community Outreach
• Teaching
• Nonprofits
• Brand Management