Colin Ramrattan
Product Marketing Manager, Wireless Products @STMicroelectronics
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WORK HISTORY
Product Marketing Manager, Wireless Products @STMicroelectronics
CA
First point contact for all region Americas product marketing efforts, product marketing programs and business analytics- Responsible for all executive meeting material regarding wireless SoC’s in Regions Americas, this includes creating executive business summaries, state of regions Americas business, competition analysis, 3 and 5 year business view and forecasting for wireless business line- Managing on a daily basis, direct and dotted line resources dedicated to wireless marketing activities, technical support priorities and customer support priorities in the Americas region-Responsible for growing the wireless business in Americas region, this includes TAM/SAM analysis of Zigbee, MATTER, Thread, WiSUN, WiFi, Cellular- Contributed significantly to STMicro’s Amazon Sidewalk wireless solution enabling WAN networks. Working with the product teams from contract negotiations, end pricing, customer interaction and finally post market release information packages- Contributed significantly to STMicro’s wireless module partnership with Qualcomm. Working with region Americas VP and product teams including specifications, pricing, market adoption timeframe, end product features and finally post market release information packages- Created impactful marketing material and engaging demos for online and large trade shows, enhancing the visibility and appeal of STM32 wireless SoC products- Applied extensive system-level knowledge to advise customers on optimal practices for integrating STM32 Wireless SoC’s into their end products, ensuring successful adoption- Conducted TAM/SAM analysis of the Americas region for microcontrollers and microprocessors, devising strategies to increase market share and maximize sales potential- Actively engaged in ST CES promotion which includes defining wireless demos, defining key value propositions of each demo, 1 min and 3 min pitches, youtube video recording scripts and post event follow up.
EDUCATION
Ryerson University
Bachelors of Engineering, Computer and Electrical Engineering
ABOUT COLIN RAMRATTAN
An innovative and enthusiastic electrical engineer contributing highly to ST Microelectronics Imaging division by successfully delivering multiple embedded designs, multiple camera designs and proximity sensor designs to large and small customers in the North America Region.Excellent EE fundamentals with over 10 years’ hands-on experience in prototyping bring-up and debugging, hardware design, system-integration, and functional verification. Exceptional attention to detail in every project executed and contributed to across my 10+ years as an Electrical Engineer.Effective communication skills to ensure executive management has key information to make critical business and commercial decisions.Professional experience dealing with multidisciplinary teams, suppliers, and vendors to get exceptional results for customers.Over 5 years’ consumer electronics experience designing/developing high volume, high quality products.Over 5 years’ experience managing suppliers, and manufacturing partners.Technical cross platform experience dealing with small embedded projects which include cameras, STM-32bit MCU’s, MEMs sensors, analog design, and proximity sensors for low power designs.Experienced in USB, MIPI CSI, SPI, I2C, UART, and Camera/Video communication protocols.Excellent technical sales and marketing experience directly contributing to North East USA and Canada sales revenue.PMP Certification, in progress.Proficient using logic analyzers, oscilloscopes and test verification tools. Experience with C programming, VHDL programming and proficient with MATLAB.Proficient designing PCB’s with Altium Designer 10.
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