Colin McMahon
Professional qualitative and quantitative market researcher and analyst
- Role
- Engagement Manager, Research at GLG
- Location
- Quincy, MA, US
- LinkedIn followers
- 500 followers
About Colin McMahon
I am an experienced data researcher and analyst with over 10 years experience in market…
Experience
Engagement Manager, Research
Feb 2025 — Present · Philadelphia, PA, US
Worked in a client-facing role with multiple industries to facilitate and oversee the creation of qualitative and quantitative research projects as part of GLG’s larger research team. Served as point person for each project, and all projects were tailor-made to client specifications. Responsible for taking projects from ideation to competition. • Buoyed research effectiveness, raising team’s productivity by 15%. • Took three separate, diverse research initiatives from ideation to completion – earning positive client feedback each time. • Sifted through dozens of research prompts, positively identifying which type of project fit with client need. • Coordinated both externally with client as well as internally with team to align project expectations and timetables. • Ensured all data gathered met client quality and applicability needs. • Led new initiative regarding expanded quantitative offerings, including the testing of AI solutions. This position ended in April 2025.
Education
Concordia University
Bachelor of Arts (B.A.)
2008 — 2013
Skills
- Storytelling
- Editing
- Twine
- Social Media Marketing
- Publishing
- Blogging
- Strategic Communications
- Copywriting
- Journalism
- Copy Editing
- Social Networking
- SEO
- News Writing
- Public Speaking
- Social Media
- Writing
- Interactive Storytelling
- Proofreading
- Creative Writing
- SEO Copywriting
- Online Journalism
- Wordpress
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