Colin Marcum

About Colin Marcum

With over 10 years of experience in the automotive insurance industry, I am a passionate about expanding Allstate’s protection footprint where and when our consumers need it most. I have a strong background in marketing communications, social networking, and new business development, and I enjoy collaborating with our independent agents to provide them with the best products and services. I am motivated by the mission of Allstate to protect customers from life\'s uncertainties and help them achieve their financial goals. I believe that I can bring diverse perspectives and experiences to the team, as I have worked in different roles and regions within the company.In my current role, I serve as the principal resource for our independent agents, overseeing the sales and distribution of Allstate\'s products, such as GAP, Complete Protection, Tire & Wheel, and Vehicle Appearance Protection. I am responsible for developing and implementing sales strategies, managing relationships, and providing training and support. I use my skills in marketing communications and social networking to create and execute effective campaigns and promotions, and to increase brand awareness and customer loyalty. I also leverage my skills in new business development to identify and pursue new opportunities, generate leads, and negotiate contracts. I have successfully increased sales volume, revenue, and market share in my region, and I have received multiple awards and recognition for my performance.

Experience

1. Head of Ia Sales

   Allstate

   Jul 2024 — Present

Skills

• Social Media
• Press Releases
• Digital Media
• Microsoft Office
• Public Relations
• Marketing Research
• Media Relations
• Training
• Customer Satisfaction
• New Business Development
• Strategic Communications
• Time Management
• Salesforce.com
• Marketing Communications
• Team Leadership
• Project Planning
• Event Planning
• Radio
• Social Networking
• Teamwork
• Ap Style
• Powerpoint
• Microsoft Excel
• Data Analysis
• Public Speaking
• Leadership
• Marketing Strategy
• Product Development