Colette Belisle

About Colette Belisle

The era of scaling revenue by simply adding headcount is over.For years, the standard playbook for B2B growth was linear: If you wanted 2x the pipeline, you hired 2x the SDRs. Today, that model is broken. CAC is skyrocketing, burn rates are unsustainable, and efficiency has bottomed out.At Partner Propel, we replace manual sales labor with Autonomous Revenue Infrastructure.The Role (COO)My role is to turn strategy into engineering. While others talk about \"AI,\" I focus on the operational reality of installing it. I bridge the gap between high-level GTM strategy and the technical execution required to make it run 24/7 without human intervention.I ensure that our clients don\'t just buy a \"tool\"—they inherit a fully functioning, owned asset that drives revenue automatically.What We Architect (The Revenue OS)We move companies from a \"Human-First\" sales motion to an \"AI-First\" operation. We don\'t do \"CRM cleanup\"—we build self-healing data environments.• The Intelligence Engine: Replacing static lists with live signal-based data triggers (Clay) that identify buying windows in real-time. • The Autonomous Workforce: Deploying AI Agents for research, outbound, and inbound qualification to replace repetitive SDR tasks. • Zero-Admin Operations: Architecting bi-directional syncs and governance protocols so your CRM stays spotless without manual entry. • Governance & Safety: Ensuring all AI workflows are brand-safe, compliant, and operationally sound.Who We SupportWe work with Series A&B Scale-Ups ($3M -$15M ARR) who have hit the \"SDR Efficiency Wall.\"We partner with COOs, CROs, and Founders who are tired of managing headcount turnover and want to build a predictable, scalable infrastructure that they own.The OutlookIf you are ready to stop renting leads and start building your own revenue machine, let’s connect.

Experience

1. Co-founder Growth Partner COO

   Partner Propel

   Jan 2021 — Present · US

   Leading the operations and delivery of enterprise-grade Revenue Infrastructure for B2B Scale-Ups ($3M+)At Partner Propel, we help Founders transition from a \"Human-First\" sales motion to an \"AI-First\" operation. My role is to bridge the gap between GTM strategy and technical execution, ensuring that our clients don\'t just buy software, but inherit a fully autonomous revenue machine.WHAT WE BUILD (The Revenue OS): • The Intelligence Engine: Replacing static lists with live signal-based data triggers (Clay) that identify buying windows in real-time. • The Digital Workforce: Architecting AI Agents for research, outbound, and inbound qualification to replace repetitive SDR tasks. • Zero-Admin Operations: Bi-directional CRM syncs and governance protocols so your data stays spotless without manual entry. • Operational Governance: Ensuring all AI workflows are brand-safe, compliant, and operationally sound.HOW WE ENGAGE: Unlike traditional agencies that \"rent\" you leads or activity, we operate as Infrastructure Architects. We design, build, and install proprietary assets that your company owns forever.Focus: Operational Efficiency, CAC Reduction, and Scalable Pipeline.

Education

• IE Business School Executive Education

  Executive Women's Leadership

  2010 — 2010

• University of Wisconsin-Madison

  Bachelor of Science, Finance, Financial Planning, Consumer Science

  1999 — 2003

• Saïd Business School, University of Oxford

  Masters in Business Administration, MBA, Strategy, Finance, Operations

  2011 — 2012

• Charles University, Prague, Czech Republic

  Semester Study Abroad Programme

  2003 — 2003

Skills

• Financial Modeling
• Customer Service
• Leadership Development
• Project Management
• Change Management
• Business Development
• Strategy
• Management Consulting
• Consulting
• Business Strategy
• Entrepreneurship
• Business Planning
• Program Management
• Strategic Planning
• Finance