Christine Hodgson
Senior Director, Partner Marketing @Eightfold AI
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WORK HISTORY
Senior Director, Partner Marketing @Eightfold AI
Lead global partner and ecosystem marketing strategy for an AI-native enterprise platform, working closely with sales, alliances, and product leadership to align partner priorities with company growth and product strategy. Drive joint value propositions, integrated campaigns, and executive engagement programs with GSIs, advisory firms, and ecosystem partners to expand Eightfold’s influence across HR, IT, and the C-suite. Build scalable partner marketing operating models, including planning frameworks, KPIs, and performance reporting, while serving as a trusted advisor to senior leaders across the organization.
EDUCATION
The Ohio State University
Bachelor of Fine Arts (BFA)
The University of Texas at Austin
Master of Arts (M.A.), Advertising and Brand Strategy
SKILLS
ABOUT CHRISTINE HODGSON
I’m a senior marketing leader with more than 20 years of experience building and scaling enterprise go-to-market strategies across AI, SaaS, and professional services organizations. My work sits at the intersection of strategy, storytelling, and execution—helping companies clarify their narrative, activate the right channels and relationships, and drive measurable business impact.I’ve led global marketing initiatives spanning integrated campaigns, ecosystem and alliance activation, executive engagement programs, and thought leadership platforms. Across roles, I partner closely with sales, product, and executive teams to translate complex offerings into clear, compelling value propositions that resonate with senior decision-makers and support revenue growth.Currently, I lead marketing initiatives at Eightfold AI, where I help shape go-to-market strategy, build scalable marketing operating models, and activate ecosystems that expand the company’s influence across HR, IT, and the C-suite. Previously, I held senior marketing leadership roles at PwC, Deloitte, EY, and IBM, where I led firmwide programs, managed large-scale budgets, and supported billions of dollars in associated revenue.I’m known as a strategic thinker, a strong operator, and a collaborative leader who brings clarity, rigor, and momentum to complex, fast-moving environments—particularly those shaped by innovation, technology, and change.
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