Cody Alton
Head of Product Management @Zalando
Signup · Get unlimited contacts
WORK HISTORY
Head of Product Management @Zalando
Berlin, DE
Leading product strategy and execution across Zalando’s retail marketing platform, supporting 1,400+ brand partners through insights, planning, activation, and measurement. Defined and led a department-wide transformation, aligning product, sales, and marketing around outcome-based value delivery Shaped the operating model and strategic vision for scalable partner enablement and self-service tooling Built and lead a team of 9 Product Managers driving initiatives across data, automation, and campaign intelligence Partner to senior leadership on cross-functional execution, org-wide prioritization, and go-to-market readinessFocused on transforming Zalando’s retail marketing into a product-led, scalable ecosystem that delivers measurable business impact.
EDUCATION
Western University
Bachelor's Degree, Four-year Bachelors degree in Management & Organizational Studies (B.M.O.S.)
SKILLS
ABOUT CODY ALTON
Strategy | Transformation | B2B Platforms | Cross-Functional LeadershipStrategic leader with 15+ years of experience driving transformation across product, tech, and commercial teams in fast-paced, high-impact environments.Currently Head of Product at Zalando, where I lead a team of 9 PMs and drive end-to-end platform strategy for our €280M+ retail marketing business. My work spans customer insights, campaign planning, measurement, and partner enablement—impacting internal operations and thousands of brand partners.What I Bring Proven track record of defining and executing company-level strategy Deep experience leading cross-functional initiatives across sales, marketing, product, and data Scaled self-service capabilities and operating models to support platform growth Known for simplifying complexity and building clarity in ambiguous environments Based in Berlin | Global experience across Europe & North America Open to connecting on product leadership, strategic transformation, and B2B platform growth
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.