Cody Petruk

About Cody Petruk

I naturally gravitate towards the joyful space of collective experiences, where people come together around shared passions to create lasting memories. I am a designer and creative—focused on branding and marketing—with extensive experience in video games and music/arts festivals. I have honed my skills developing compelling brand identities, designing impactful marketing campaigns, and navigating successful co-branded collaborations. As a designer and creative, I strive to infuse each project with energy, humor (when appropriate), and a commitment to authenticity. I firmly believe in pushing boundaries and challenging stakeholders to venture beyond their comfort zones, as true growth emerges from embracing discomfort. As a leader, I am dedicated to nurturing the potential of my team members, equipping them with the necessary tools and providing mentorship that fosters their development and growth. At Epic Games, I led the branding and execution of major Fortnite chapter and season event launch campaigns, overseeing the entire process from conceptualization to production. This involved coordinating cross-functional teams, ensuring cohesive design elements, and delivering campaigns that resonated with a global gaming audience. In addition, I led design and branding for collaborations with Nike, NBA, Balenciaga, Dragon Ball, Wu Tang, and Ralph Lauren Polo. I am proud to have contributed to campaigns that seamlessly integrated these brands into the Fortnite experience.I currently reside in Durham, NC, with my wonderful wife Anna and our two incredible children, Cosmo and Zella.

Experience

1. Senior Production Design Lead

   Epic Games

   Oct 2024 — Present · Cary, NC, US

Education

• School of the Art Institute of Chicago

  BFA, Visual Communication Design

  2008 — 2010

• Guru Digital Arts College

  Digital Media Producer Diploma, Digital Media Design

  2003 — 2003

• Nova Scotia College of Art and Design

  BFA, Graphic Design

  2006 — 2008

Skills

• Concept Development
• Creative Non-Fiction
• Illustration
• Wisdom Teeth
• Beef Cattle
• Photoshop
• Horse Care
• Communication Design
• Interaction Design
• Creative Direction
• Vector Illustration
• Experience Design
• Linear Algebra
• Illustrator
• Adobe Photoshop
• Image Manipulation
• Collateral
• Eyebrow
• Adobe Creative Suite
• Creative Strategy
• Corporate Identity
• Adobe Illustrator
• Indesign
• Smarts
• Logo Design
• Art
• Art Direction
• Graphics
• Visual Identity
• Packaging
• Logos
• Information Design
• Information Graphics
• Posters
• Chocolate
• Pants
• Brochures
• Urban Forestry
• Typography
• Visual Communication