Craig Ternowchek
- Role
- Associate Principal Omnichannel Marketing - Digital Asset Operations Team Lead at IQVIA
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Craig Ternowchek
Omnichannel marketing leader with over 15 years of experience in advertising operations…
Experience
Associate Principal Omnichannel Marketing - Digital Asset Operations Team Lead
Mar 2023 — Present
Digital measurement implementation team lead for 400+ DTC and HCP projects. Developed internal tools and processes to enable data collection, improve data review efficiency across multiple team, identify data collection issues, and develop insights. Serves as subject matter expert for identity resolution, 3rd party cookie deprecation, digital marketing execution, and digital measurement best practices.
Education
Launch Academy
Full Stack Web Development
2017 — 2017
University of Maryland
BA, American Studies, English
1997 — 2002
Skills
- Healthcare Advertising
- Web Analytics
- Ad Serving
- Interactive Advertising
- Strategy
- Salesforce.com
- Consultative Selling
- Campaign Optimization
- Sinatra
- Online Advertising
- Javascript
- Advertising
- Publisher Relations
- Foundation
- React
- Online Marketing
- Ruby
- Social Media
- Sql
- Business Development
- Social Media Marketing
- Digital Media
- Ad Operations
- Responsive Web Design
- Digital Marketing
- Google Analytics
- Lead Generation
- Web Development
- Html
- New Business Development
- Css
- Healthcare
- Front-End Development
- Account Management
- Marketing
- Advertising Sales
- Ecrm
- Ad Networks
- Postgresql
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