Chris Mallinson
Design & Art Direction
- Role
- Creative Director, Co-founder at Dimple & Divot
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Chris Mallinson
For the past 15 years, I’ve helped brands like Callaway, Blue Moon and Google grow…
Experience
Creative Director, Co-founder
Jan 2021 — Present · Raleigh, NC, US
Co-founded a successful golf accessories brand, identifying an untapped niche in the marketplace and positioning the brand accordingly. Developed comprehensive strategies for the brand, including defining the brand identity, designing the visual identity, establishing the e-commerce site, and creating engaging packaging for the product line. Led the overall creative direction for the brand, ensuring consistent and impactful messaging across all touchpoints. Spearheaded the marketing strategy by implementing targeted Google Ads and Meta Ads campaigns, driving brand awareness, customer acquisition, and sales growth.
Education
State University of New York College at Fredonia
Bachelor of Fine Arts
2005 — 2009
Skills
- Logo Design
- Advertising
- Illustration
- Photography
- Art Direction
- User Interface Design
- Typography
- Web Design
- Brochures
- Image Manipulation
- Graphics
- Product Development
- Layout
- Catalogs
- Packaging
- Social Media
- Adobe Creative Suite
- Gardening
- Brand Identity
- Creative Direction
- Mobile Applications
- Posters
- Corporate Identity
- Graphic Design
- Marketing
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