Christine Ladd
Sr Director of Product Marketing @MRI Software
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WORK HISTORY
Sr Director of Product Marketing @MRI Software
Atlanta, GA, US
EDUCATION
Villanova University
Bachelor of Business Administration
ABOUT CHRISTINE LADD
I\'m passionate about building and scaling product marketing, sales enablement, and sales development teams. I\'ve grown multidisciplinary organizations from one to 15+ people, developed marketing strategies from the ground up, and implemented best practices that drive alignment, visibility, and trust.My journey—from SDR to AE, to founding a solo PMM function, and eventually leading Product Marketing—gives me a deep understanding of sales, marketing, and team dynamics. I lead through mentorship, hands-on execution, and setting a high standard, which has helped drive measurable impact across MQLs, pipeline growth, content adoption, and sales enablement.As an early employee at multiple startups that scaled into unicorns, I thrive in ambiguity. I\'m a builder who loves establishing processes, shifting mindsets, hiring and developing talent, and driving meaningful results.
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