Tanya Posavatz
Digital Marketer at Fifth Influence - crafting results-driven digital strategies and campaigns for Democratic candidates, liberal issue advocacy groups, and progressive brands.
- Role
- VP, Director of Media Planning & Placement at Fifth Influence
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Tanya Posavatz
I help design and implement advertising and marketing programs founded on digital performance marketing principles, rapidly delivering results for our clients. I lead content strategy and social media strategy development for owned, paid, and earned channels for B2B, B2C, non-profits, and issue advocacy organizations. On a daily basis I plan and place media, write copy for ads and organic content, analyze data, and coach staff on how to do the same. I have a comprehensive background in project management and event production. I founded and managed a successful event production agency for 17 years, overseeing all aspects of operations & marketing while also leading business development, proposal writing, event planning, and production. I thus have a strong insight into the relationship between sales and marketing, and how they fit into overall business operations.
Experience
VP, Director of Media Planning & Placement
Jul 2021 — Present · Pittsburgh, PA, US
Develop and implement digital marketing strategies for brands and non-profits in industries including healthcare, education, and social services.Plan and buy media for digital campaigns focused on performance in all phases of customer journey, optimizing on lead generation and other key conversions.Report and analyze performance in key indicators and adjust tactics as needed.
Education
The Johns Hopkins University
MA, American Foreign Policy & Economics
Georgetown University
BSFS, International Politics & Economics
Skills
- Weddings
- Event Planning
- Event Management
- Special Events
- Private Parties
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.