Clayton Hinson

Chief Strategist at DecisionLinks & DarkMath | Husband and Father

Role
Chief Strategist at Decisionlinks
Location
Denver, CO, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Clayton Hinson

I sell data and linkage to the companies that build products on top of…

Experience

  1. Chief Strategist

    Decisionlinks

    Jul 2019 — Present · Denver, CO, US

    An executive at a 12-person startup. Helping the founder grow the company by managing key clients, closing deals, leading teams, owning processes, and developing new products for the automotive, advertising, and Ad tech verticals.Client Management-Manage 50% of company revenue-Retained two largest clients for five years by meeting with the Client C-Suite on a weekly or bi-weekly basis, aligning product fit with customer value and executing advertising solutions through direct mail, email marketing, and digital advertising on Facebook, MediaMath, StackAdapt, and PubmaticSales Engineer/Closer-Drove new revenue in 2024 so far by vetting new opportunities and closing deals-Reduced errors and onboarding timeline by 75% in the client onboarding process by standardizing the onboarding process across all products and verticals-Supported the sales and customer support teams by drafting and executing MSAs and SOWs-Ensured no data loss and sales process continuity through transitions across four CRMs (Pipedrive, HubSpot, Salesforce, Zoho).Product Management-Took six new products to market using sales feedback on market opportunities and led the technical team in the development of the productCompliance-Ensured a 100% audit rate with Equifax for prescreen marketing data through improved client onboarding and documentationCross-Department Leadership-Created increased efficiency and greater accountability for customer support through integration with JIRA-Reduced outstanding invoices by 90% through improved invoicing and collection policies.

Education

  • Florida State University

    Bachelor of Science (BS)

    2007 — 2012

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